ATLANTA, GA (August 9, 2011) — Innotrac Corporation (NASDAQ: INOC), a leader in providing technology-based, integrated fulfillment solutions for global brands, today announced that it has expanded their multi-year agreement with Beachbody, LLC to include a multi-facility solution. Beachbody® is the leading direct-to-consumer retailer of in-home fitness and weight solutions, offering the popular P90X®, Insanity®, TurboFire®, and Hip Hop Abs® products among many others through Direct Response TV (DRTV) and digital platforms.
“Innotrac has been a Beachbody fulfillment partner for several years now, fulfilling fitness, supplement and beauty products out of our Columbus, Ohio location. We are always looking for ways to add value for our clients, and we used our SmartHub™ analysis to define a multi-facility solution that would deliver additional benefits for Beachbody,” stated Larry Hanger, SVP Client Services at Innotrac.
“Innotrac’s integrated, multi-facility solution will allow us to consolidate fulfillment for several divisions. The Order Management Systems will route Beachbody’s orders to the location that is closest to our customers, saving time in transit and freight costs. The addition of Innotrac’s Reno location will allow us to better serve all of our customers from one integrated network of fulfillment centers,” said Seth Tuckerman, Chief Operating Officer at Beachbody.
About Beachbody®, LLC
Founded in 1998 by Carl Daikeler and Jon Congdon, Beachbody, LLC, operates Beachbody.com and TeamBeachbody.com. The Santa Monica, California-based company is the creator of the nation’s most popular fitness and weight loss solutions including P90X®, Insanity®, Brazil Butt Lift®, Slim in 6®, Turbo Jam®, Hip Hop Abs®, and Power 90®, among many others. Beachbody® programs combine challenging DVD-based workouts with easy-to-follow diet guidelines, nutritional supplements (including its breakthrough health shake called Shakeology®, AKA “The Healthiest Meal of the Day”), and an unparalleled customer service and peer support system. In fact, Beachbody has expanded this support system through TeamBeachbody.com, which includes a network of thousands of independent “Coach” distributors as well as a dynamic online support and fitness community. The company’s expansion into the beauty category includes brands Timeless Secret® and Derm Exclusive®. The corporate mission is to help people achieve their goals and enjoy healthy, fulfilling lives.
About Innotrac
Innotrac Corporation, founded in 1984 and based near Atlanta, Georgia, is a full-service fulfillment and logistics provider serving enterprise clients and world-class brands. The Company employs sophisticated order processing and warehouse management technology and operates seven fulfillment centers and one call center spanning all time zones across the continental United States. Innotrac Europe GmbH has a network of fulfillment centers, call centers, and returns processing facilities with operations in the UK, Germany, France, Denmark, Sweden, Poland, Austria, Italy, Switzerland and the Netherlands. For more information about Innotrac, visit the Innotrac website, www.www.innotrac.com.
Information contained in this press release, other than historical information, may be considered forward-looking in nature. Forward-looking statements include statements relating to expected new clients and future operating results. Forward-looking statements are subject to various risks, uncertainties and assumptions. Should one or more of these risks or uncertainties materialize, or should underlying assumptions prove incorrect, actual results may vary materially from those anticipated, estimated or expected. Among the key factors that may have a direct bearing on Innotrac’s operating results, performance or financial condition are competition, the demand for Innotrac’s services, Innotrac’s ability to retain its current clients, Innotrac’s success in growing its existing client base, developing new business, Innotrac’s ability to maintain or improve gross margins in the face of increasing revenues, reducing operating costs in response to reduced service revenues, realization of expected revenues from new clients, the general state of the industries that the Company serves, changing technologies, Innotrac’s ability to maintain profit margins in the face of pricing pressures and numerous other factors discussed in Innotrac’s 2010 Annual Report on Form 10-K and other filings on file with the Securities and Exchange Commission. Innotrac disclaims any intention or obligation to update or revise any forward-looking statement whether as a result of new information, future events or otherwise.
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For more information on Innotrac
Yolanda Kokayi
Marketing Manager
ykokayi@www.innotrac.com
678.584.4096